Dr. Drai's method for fetal sex selection
Dr. Drai's method for fetal sex selection is a scientific method based on 30 years of practice in a gynecological clinic in France.
This natural method enables a conscious choice of lifestyle change, in order to increase the chances of a woman conceiving the desired gender.
In order to support the couple and facilitate their understanding of the process, a folder with inserts was designed, which includes a full explanation of the method, a detailed diet menu and friendly and clear illustrations (Info-graphic), clarifying the entire process.
A pleasant, inviting and enveloping graphic language was created, utilizing pastels in grays, blues and pink, and simple illustrations that create a sense of trust in the process as well as professionalism and personalized treatment.